Summary

Since Mihaly Csikszentmihalyi published the groundbreaking Flow more than a decade
ago, world leaders such as Tony Blair and former President Clinton, and influential
sports figures like Super Bowl champion coach Jimmy Johnson have all been inspired
by the book. In today's corporate upheaval, a new business paradigm is evolving. While
many CEOs are being exposed for their greed, truly visionary leaders believe in a goal
that benefits themselves as well as others. They realize that it is their vision and "soul"
that attract loyal employees willing to go above and beyond the call of corporate duty.
And their employees are realizing the same thing: while 80 percent of adults claim
they'd work even if they didn't have to, the majority of them can hardly wait to leave
their jobs and get home.

Good Business starts with the premise that this is an age in which business and
work have replaced religion and politics as central forces in contemporary life.
The book reveals how business leaders, managers, and even employees can
find "flow" and contribute not only to their own happiness, but also to a just and
evolving society. It identifies the factors crucial to the operation of a good business:
trust, the commitment to fostering the personal growth of employees, and the
dedication to creating a product that helps mankind. Good Business is sure to
become a must-read text for anyone who values the positive contributions of
individuals in the changing world of business.